Want to reach more people on social media this Easter?

Start posting Reels.

Later analyzed 22 million posts on Instagram between January 2022 to October 2022 and they found that accounts see the highest average engagement rates and reach rates when posting Reels.

In this post, I've outlined 7 Reels you can easily re-create for your church.

Table of Contents

1. Coffee Cup Secret Message Easter Reel
2. More Than Conquerors Easter Reel
3. The "Yes" Easter Reel
4. Write On A Window Encouragement Easter Reel
5. Sing With Me Easter Reel
6. Come Back To Life Easter Reel
7. Easy Stop Motion Welcome Table Easter Reel

🚀 Don’t want to waste another minute on ineffective church social media strategy?

Watch my new workshop: How Your Church Can Finally Build A Sustainable Rhythm for Social Media (Without Wasting Time)

Easter Social Media Reels Idea #1: Coffee Cup Secret Message Reel

How To: 

• Get a clear cup with black coffee and write a message on it in black sharpie
• Film yourself pouring cream into the coffee to reveal a secret message 

Hook:

• Ask a question on one side of the cup and put the answer on the other side
• Share something special happening at your church's Easter service 

Caption Idea:

• Share the reason why your church celebrates Easter and add your service details at the end of the caption

Easter Instagram Reels Idea #2: More Than Conquerors

How to:

• Place your hook on the first clip with someone smiling in the background, drinking a coffee, flipping through their bible or walking and taking a seat on a chair.
• Place your hand over the screen and then add a different clips for each struggle. You can also use the same video clip and just change the text to make it easier.
• Choose a few things Jesus helps you overcome, try choosing topics that relate to your current message series if applicable.

Reels Text: 

• Struggles Jesus helps you to overcome...

Caption Idea:

• Share how to stand in the victory Jesus has won on the cross for us and how to overcome the devils lies. You can create a list of tips.

Easter Instagram Reels Idea #3: The “Yes” Reel

How To:

• Write an intriguing question that people should say “yes” to! 

Reels Text: 

• Is there going to be ___ at church Sunday? 
• Do you really need more than 1 ___?
• Needing help with___?
• Do you want to learn how to ___? 
• Do you want to get iced lattes and go to church this Sunday?

Caption Idea:

• Give some education or encouragement in the caption!

Easter Instagram Reels Idea 4: Write On A Window Encouragement

How to:

• Write on a window with white board marker

Reels Text: 

• 3 Truths You Need to Know Today
• 3 Things to Remember if You Feel Discouraged 
• 4 Reminders When You Are Worried 
• Spending time with God will….

Or use 3 tips from your upcoming Easter message to get people excited to learn more 

Caption Idea:

• Expand upon the scripture or points to encourage your followers and tag on your Easter invite at the end of the caption 

Easter Instagram Reels Idea #5: Sing With Me Reel 

How to:

• Get someone at your church to sing along to a popular worship song 
• Pro tip: Make sure to memorize it first before you start and actually sing out the lyrics out loud when you film to make it look more realistic.

Reels Text: 

• Write “Sing with me” and add the song lyrics

Caption Idea:

• Encourage your community with the lyrics 

Easter Instagram Reels Idea #6: Come Back to Life Reel 

How to: 

• Film yourself in slow motion jumping backwards onto the couch 
• Download the app “Inshot” and add your video then select the “reverse” button to reverse the video 

Reels Text: 

• Jesus resurrecting my life 
• Starting my new life with Jesus is like 
• When your dead in your sins and then you meet Jesus 

Caption Idea:

• Share a testimony of someone’s life being changed by Jesus

Easter Instagram Reels Idea #7: Easy Stop Motion Welcome Table Reel

How To:

• Put your phone in a tripod or a stable spot where it won’t move!
• Take 6 photos, with every photo add an item onto the welcome table
• The first 4 photos are at 0.8s and the next 2 are at 0.9s

Caption idea:

This Sunday is the perfect chance to get [actionable steps/direction/learn] about [series topic].

If you’re visiting head on over to our welcome table for _____. Looking forward to meeting you!

Conclusion - 7 Instagram Reels Ideas With Captions for Easter

Give these 7 easy Instagram Reels ideas a try for Easter. Here's the Easter Reels ideas we covered for your church:

1. Coffee Cup Secret Message Easter Reel
2. More Than Conquerors Easter Reel
3. The "Yes" Easter Reel
4. Write On A Window Encouragement Easter Reel
5. Sing With Me Easter Reel
6. Come Back To Life Easter Reel
7. Easy Stop Motion Welcome Table Easter Reel

I want you to remember this: Reels are the only post type that specifically get sent out to new people by the algorithms, they can easily be repurposed on other platforms (like Facebook and TikTok) and have a longer shelf life than other post types.

Don’t wait to try Reels even if you feel like you are bad at it or don’t have people with experience to help. You don’t need fancy equipment, experience or hours of time to get started.

If you start taking action, you will get better.

If your Reel is “good enough”, then post it, and you’ll get better by taking action versus waiting to get things “perfect”.

It’s better to try, than to not, and then wish you did years later. 

Try these 7 Reels leading up to your church’s Easter Service and watch your reach and engagement skyrocket.

If you are looking for an easy opportunity to grow your church’s reach, without spending any money on Ads, Reels is going to be your new best friend. 

🚀 Don’t want to waste another minute on ineffective church social media strategy?

Watch my new workshop: How Your Church Can Finally Build A Sustainable Rhythm for Social Media (Without Wasting Time)