The 5 Post Types Every Church Should Share Each Week

Ever Wonder What to Post This Week?

You’ve heard it before.... “Consistency is key.”

But when Monday hits, the big question is “What should we actually post?”

You don’t need 100 ideas. You need five that work every single week, posts that encourage your church, engage new people, and keep your feed fresh without taking all day to create.

These are the five post types every church should share each week to stay consistent, creative, and Christ-centered online.

Table of Contents

1. Sermon Clip or Quote
2. Scripture or Encouragement Post
3. Behind-the-Scenes Carousel
4. Testimony or Story
5. Weekend Invite or Highlight Reel
6. Conclusion

1. Sermon Clip or Quote

Your sermon is already packed with inspiration and truth.

Pull one key moment from Sunday’s message and share it as a short video clip, carousel, or quote graphic.

When people hear a familiar voice sharing truth in bite-size form, it builds connection and keeps your message alive all week.

Pro Tip: Use Church Social’s Sermon Studio to upload your Sunday message and automatically get a week of posts:

• Sermon clips ready for Reels or YouTube Shorts
• Quote graphics sized for Instagram and Facebook
• Captions written in your pastor’s voice

You’ll turn one sermon into a week’s worth of posts, in about 20 minutes.

2. Scripture or Encouragement Post

Not every post needs to promote something. Some of your most loved content will simply encourage people.

Share a verse, an encouraging quote, or a short thought.

You can post:

• A Bible verse in a clean simple graphic
• A Scripture reel with music and motion background
• A short voiceover clip of your pastor reading a verse

Pro Tip: Use Design Studio inside Church Social to create Scripture graphics in seconds.

Just type the verse, choose your template, and it automatically formats and schedules the post for you.

3. Behind-the-Scenes Carousel

People connect with people, not logos.

Show your church family what happens behind the curtain through a carousel of photos and short videos.

When you group multiple behind-the-scenes moments into one post, it gives your audience a fuller picture of life in your church and it performs better in the algorithm.

Here are a few easy carousel ideas:

• Serve Team Sunday: Photos of volunteers setting up, greeting, and praying before service.
• Rehearsal Moments: Quick clips from worship practice mixed with still photos of your team laughing together.
• Family Sunday Prep: Kids ministry volunteers setting up crafts, checking in families, or praying with children.
• Prayer & Preparation: Your pastor reviewing notes, lights turning on before service, or the team gathered for prayer.

Keep it real and lighthearted, it’s okay if the lighting isn’t perfect or the moment isn’t staged.

Authenticity always connects better than polish.

Pro Tip: Upload your photos and clips into Church Social, where you can:

• Auto-resize them for Instagram or Facebook carousels
• Schedule your carousel to post automatically

4. Testimony or Story

Stories make your church memorable.

Highlight a volunteer, share a baptism moment, or feature a short quote from someone whose life has been changed.

You don’t need long-form video, even a single paragraph or a 15-second clip can be powerful.

Ask your team: “Who experienced God’s faithfulness this week?” and post that story.

Pro Tip: Create a “Stories” folder in your Church Social Scheduler where you drop testimony ideas and photos throughout the month.

When it’s time to post, you’ll already have content ready to go.

5. Weekend Invite or Highlight Reel

Every week should end with an invite or celebration.

Your Sunday gathering or maybe your weekly groups are the heartbeat of your church, so talk about it!

Here are two ways to do it:

• Weekend Invite: Post Friday or Saturday with a warm “See you Sunday!” message, upcoming series graphic, or team photo.
• Highlight Reel: Post Sunday afternoon or Monday with clips from worship, smiles in the lobby, or a recap video to trending audio or worship music.

These posts build anticipation, encourage attendance, and remind people why they love being part of your church.

Pro Tip: You can schedule both the weekend invite and recap in advance with Church Social’s Scheduler, so you’re not editing videos after service.

Putting It All Together

Here’s what your week could look like:

Monday: Sermon Clip

Share a 15-second takeaway from Sunday’s message. Use a vertical video format for Instagram Reels or YouTube Shorts.

Wednesday: Scripture or Encouragement

Post a verse graphic or short devotional thought. Encourage your audience midweek with something they can save or share.

Thursday: Behind-the-Scenes Carousel

Upload photos and short clips from worship rehearsal, volunteer setup, or team prayer moments. Authentic, simple, and real.

Friday: Story or Testimony

Highlight a volunteer, family, or life change story from your church community. One quote or short paragraph works great.

Saturday: Weekend Invite

Share a warm “See you Sunday” message, carousel, or quick Reel that invites people to gather in person or online.

Five posts. One rhythm. Endless consistency.

And the best part? You can create and schedule them all inside Church Social in under an hour.

Conclusion

You don’t need to reinvent your content every week, you just need a rhythm that works.

These five post types are simple, repeatable, and proven to engage your church community while freeing up your time for ministry.

Start with one of each this week and build from there.

👉 Plan your week in minutes with Church Social

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